Thought Leadership Award 2023: Best Communication on ESG Topics
UNICEPTA report on the best ESG communication in Germany
Which corporations manage to position themselves credibly on society's most relevant debates in the public discourse? The new study finds, which corporations and brands stand out as thought leaders on the topics of, environment, social and governance (ESG). Whether it's environmental protection, green mobility, diversity, future of work or topics of human rights due diligence and compliance - the brand new report analyzes which organizations shape the discourse as pioneers in Germany.
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UNICEPTA, a leading provider of media and marketing intelligence, has examined the media positioning on the topics of ESG for Germany's top 250 corporations by revenue. In total the UNICEPTA analysts covered and evaluated 1.8 million articles and postings with over 67 million user reactions in digital media from March 2022 until March 2023.
- Which organizations managed to achieve a visible positioning on all topics in a positive tonality within digital media?
Which corporations drive high engagement on ESG topics?
With whose positioning is a success in communication efforts recognizable?
Which corporation is also in the eyes of the public clearly visible as an opinion leader on these topics and issues?
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