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Insights Beyond
The Obvious
Journal
Today, more than ever, companies are called upon to actively shape social and global developments. To identify relevant trends early, it takes perspective beyond your own horizon – and that’s exactly what Media Intelligence delivers. In our journal we offer communications professionals up-to-date news, in-depth analysis, and data-driven insights on the topics that influence markets, media, and public perception. From sustainability and crisis communication to global reputation – this is where impactful ideas begin.
OUR LATEST INSIGHTS ARTICLES
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The Decision Advantage: Why Trusted Media Intelligence Belongs Inside the Moment of Choice
The future of decision-making and reputation intelligence ahead: UNICEPTA integrated in Microsoft 365 Copilot.
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Why Do Disruptors Keep Gaining Attention?
Some brands buy attention. Some brands ask for it. And then there are the disruptors – the ones who command it. Do you want to learn how they cut through the noise?
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Updates & Corporate News
News
2025 in Review: DAX CEOs That Dominated the Media Agenda
19.01.2026
Our data-backed annual ranking published in Frankfurter Allgemeine Zeitung reveals which DAX leaders truly shaped Germany’s media agenda in 2025.
News
How challenger brands gain traction in public discourse
19.11.2025
New UNICEPTA Study analyzes how disruptor brands lead conversations through identity, community dynamics and social relevance.
20.10.2025
UNICEPTA ranking for DAX-CEOs with most media impact released in Frankfurter Allgemeine Sonntagszeitung. Find out who's on top.
News
Freedom or Protection? UNICEPTA analyzes discourse on online age verification